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(Case Code: LDEN018) click on the button  below, and select the case from the list of available cases:
 
 
   
 
 
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 This case study was compiled from published sources, and is intended to be used as a basis for class discussion. It is not intended to illustrate either effective or ineffective handling of a management situation. Nor is it a primary information source.
 
 
 
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| Case Details: | Price: |  
						| Case Code | : | LDEN019 | For delivery in electronic format: Rs. 300; For delivery through courier (within India): Rs. 300 + Shipping & Handling Charges extra
 ThemesCorporate Social ResponsibilityThemesGreat Leaders |  
						| Case Length | : | 14 Pages |  
						| Period | : | 1976-2001 |  
						| Pub Date | : | 2002 |  
						| Teaching Note | : | Not Available |  
						| Organization | : | Oracle 
						Corporation |  
						| Industry | : | Computers and 
						information Technology |  
						| Countries | : | USA | 
 Abstract:
					
						| 
This case discusses in detail the leadership qualities of Larry Ellison 
(Ellison) and his contribution to the Information Technology (IT) industry. 
 It 
elucidates the entrepreneurial and managerial skills of Ellison.
 
 The case also 
details Ellison's contributions to strengthen the product development, marketing 
and human resources management at Oracle Corporation.
 
 Finally, the case 
critically examines the negative side of Ellison's leadership and management 
style.
 |   
 |  Issues:
»  Analyze the leadership qualities of Larry Ellison and identify those 
characteristics that contributed critically to the success of Oracle as a number 
two software giant. Contents:Keywords:Leadership, qualities, Larry Ellison, Ellison, Information 
Technology, IT, entrepreneurial, managerial skills, strengthen, product 
development, marketing, human resources management, Oracle Corporation, negative 
side, leadership, management style. 
 
Larry Ellison-The Source of Oracle's Wisdom
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